Rimmel Lasting Provocalips 730 Make A Mauve - Kiss-proof, food and drink-proof, and all around life-proof lipstick that doesnt cake, flake or dry-outRimmel London Lasting Provocalips is a 2-step liquid lipstick for locked-in, high impact colour & moisture. It provides transfer-proof colour, shine, and hydration that lasts up to 16 hours. The 2-step application starts with colour-intense liquid, followed by a hydra-balm top coat to keep the make-up in place. Comfortable on your lips, it wont cake, flake or dry-out. Gentle, mess-free, precise application.Liquid lipstick with locked-in, high impact colour and moistureTransfer-proof colour, shine and hydration that lasts up to 16 hoursGentle, mess-free 2-step application with hydra-balm top coat to moisturise and lock in your look