E45 Rich 24 Hour Cream Dry Skin 400MlE45 Rich 24 hour body cream provides deep moisturisation that lasts throughout the day. Formulated with evening primrose oil, known for its skin nourishing properties that help to lock and retain moisture within the skin.Quality skincare every dayWe understand the importance of quality everyday products that care for skin with minimal fuss.For 70 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. It has proven dermatological expertise that’s dedicated to vulnerable dry skin.The E45 range of skincare products has been developed for different skin types and different parts of the body. It works hard to protect and maintain skin health, while E45 Cream and E45 Itch Relief Cream can also improve dry skin health at every application.The voice of experienceIn 1952 we released our first product – E45 cream. It was created by a Boots chemist in