Colgate Max White Purple Reveal Instant Toothpaste 75MlInspired by the colour science of purple shampoos, meet Colgates first purple toothpaste to instantly* correct yellow tones. Colgate Max White Purple Reveal Instant* Teeth Whitening Toothpaste with its optic colour-correcting technology lets you reveal your whiter smile from the first brush. Whats more, its efficacy is clinically proven to remove up to 100% of surface stains** caused by food and drink and is enamel-safe for daily use. Our purple toothpaste contains fluoride so your pearly whites get daily cavity protection as well. Dont miss out on the hottest oral beauty trend and try Max White Purple Reveal to instantly* brighten your smile!*Effect is temporary.Colgate’s first Max White purple toothpaste reveals an instantly* whiter smile. It contains optic colour-correcting technology to correct yellow tones & is safe for your enamel. *Effect is temporary.Reveals instantly whiter teeth*With op